Monday, 25 June 2007

Zag - IA Book Club - July 3rd @ LBi

July 3rd @ LBi

Book is Zag: The Number One Strategy of High -Performance Brands

get settled in 7:00-7:15, kick off at 7:30

It looks like a good book, and even though it's next tuesday(!) the book only takes a couple of hours to read so as long as you get it before the weekend you'll be laughing.

david.carruthers @ if you fancy coming along.